Goût de / Good France partners
WELCOME TO GOÛT DE / GOOD FRANCE PARTNERS’ OFFICIAL PAGE
All our partners are working together to ensure the success of the event, which will involve, on the eve of spring, 1000 chefs located on all five continents.
ATOUT FRANCE, FRANCE’S AGENCY FOR THE DEVELOPMENT OF TOURISM
Atout France is responsible for promoting the development of the tourism industry, the country’s largest economic sector.
- Monitoring and Understanding Markets: Atout France maintains a platform for permanent monitoring and detailed analysis of international tourist markets. Market intelligence has been at the forefront to support effective strategic business decisions that benefit the industry in France.
- Tourism Development and Marketing: The Agency brings engineering and development expertise in an effort to enhance both the competitiveness of French businesses and the attractiveness of destinations. The agency also provides support for tourism marketing strategies on both the French and the international market.
- Quality Assurance and Training: Atout France works with professionals to outline a reference for tourist accommodations ranking. The Agency is also involved in the design of a national strategy for training professionals of the industry.
A local, national and international sphere of activity
Atout France missions are developed through a network of 36 offices located in 32 countries. This unique organisation provides the Agency with a perfect understanding of international markets and cultures, a key asset for successfully targeting and relaying the promotional activities of its 1100 partners (businesses, institutions, tourist organizations and associations).
THE COLLEGE CULINAIRE DE FRANCE
Founded by 15 internationally renowned French chefs, the COLLEGE CULINAIRE DE FRANCE is actively involved in the promotion of French cuisine and its influence on the world.The objectives of the association are to represent, promote, and transmit the identity, diversity, tradition and innovation which are characteristics of the French gastronomy.
The COLLEGE CULINAIRE DE FRANCE aims to communicate the dynamic, the image and the reality of gastronomy. In the spirit of improving France’s attractiveness, the COLLEGE CULINAIRE DE FRANCE advocates for professionals in culinary art and for the influence of French food on society, economy, culture, tourism, and health.
The COLLEGE CULINAIRE DE FRANCE launched the “Restaurant de Qualité” category in 2013, which now includes over 800 restaurants from all over France: passionate professionals who share the values of the association.
MARTELL MUMM PERRIER-JOUET
Martell Mumm Perrier-Jouët (MMPJ) operates as the brand representing the Cognac and Champagne houses owned by Pernod Ricard Group. Respectively founded in 1715,1827, and 1811, Martell, G.H.Mumm, and Perrier-Jouët enjoy a strong international reputation dating back to the early years of their foundation. The three houses’ expertise and savoir faire stem from an enduring legacy of excellence and refinement passed on from one generation to the other. Today, the brand is regarded as a symbol of the French way of life. MMPJ partnership with the Goût de France/Good France event naturally follows the brands’ ambition to promote French gastronomy and art de vivre by focusing on premium authentic products.
Through a partnership with culinary professionals, Vlarhona has maintained its distinguished tradition of creativity, expertise in taste, and uncompromising commitment to quality since 1992.
As the traditional bank for French people living abroad, whom it supports worldwide via its teams at the heart of expatriate communities, Banque Transatlantique has made France’s international influence a sponsorship priority. With its constant focus on excellence, it particularly endorses ambitious projects that promote French cultural heritage and expertise.
"We are proud to associate our bank with this initiative of the French Ministry of Foreign Affairs and thus help to promote French gastronomy throughout the world."
Bruno Julien-Laferrière, Chairman and CEO of Banque Transatlantique
Moët Hennessy is the world leader in luxury wines and spirits.
Our 21 brands are symbols of excellence and authenticity, forming a group that is unique in the world.
Whether based in Champagne, Cognac, Burgundy or Bordeaux, each of our brands takes great care to represent the French art of living. In particular, the wine/dish combinations created with the greatest chefs bring out the best in our exceptional products. We believe that gastronomy and tasting are indissociable.
Moët Hennessy is very proud to support the Goût de France / Good France initiative, which is perfectly in keeping with its wish to promote French excellence worldwide.
To BECOME AN OFFICIAL PARTNER of the Goût de/Good France event or for more information on current partners:
Contact : Michel Durrieu / Head of Tourism – Corporate Affairs and International Economy – Ministry of Foreign Affairs and International Development